
Magic Video - Full Facts Book of Cold Reading by Ian Rowland
Description & Effect
Discover the Secrets of Cold Reading
Ian Rowland's 'Full Facts Book of Cold Reading' is universally recognized as the definitive guide to this powerful psychological art. Endorsed by mentalism icon Derren Brown, who utilized its principles for his earliest television appearances, this digital download offers the real work behind what many perceive as uncanny intuition or psychic ability. If you're serious about understanding how to seemingly 'read' people, this is the essential resource you've been searching for.
Unravel the Power of Psychological Influence
Cold Reading isn't just for entertainers or those who pretend to have supernatural gifts; it's the most impactful interactive psychological technique known. Imagine having the ability to profoundly influence what another person thinks and feels about you. This technique is invaluable across countless scenarios, from boosting your effectiveness in sales and mastering business negotiations to excelling in interviews, delivering compelling presentations, and even enhancing personal relationships. It's about understanding human psychology at a profound level and using that insight to build rapport and convey astonishing accuracy.
Why Ian Rowland's Book is Unrivaled
Ian Rowland isn't just an author; he's a proven practitioner. With more documented, test-condition demonstrations of cold reading's effectiveness than anyone else globally, his credibility is unparalleled. On a BBC documentary, his readings were independently verified by subjects as '99.9%' and '95%' accurate. This book distills his lifetime of expertise, revealing how you can appear to discern names, dates, and events meaningful to complete strangers. It empowers you to seemingly 'get inside the mind' of clients, colleagues, and even rivals, providing an extraordinary advantage in any interaction. Rest assured, Ian always reveals the truth in the end, ensuring ethical learning without promoting genuine psychic belief.
What You'll Master Inside
This comprehensive book leaves no stone unturned, explaining everything about this limitless technique. You'll delve into:
- 'The Setup': Understanding how the cold reading process begins even before a single word is spoken, creating the perfect foundation.
- 'The Reading Itself': Precise guidance on what to say, and more critically, how to say it for maximum impact.
- '38 Different Elements': A robust toolkit of components from which any compelling reading can be constructed.
- 'Presentational Points': Subtle yet powerful factors that elevate the illusion of insight and accuracy.
- 'The 'Win-Win Game'': Deconstruct the ingenious methods psychics use to appear 'right' even when they seem 'wrong'.
- 'Coping with Sceptics': Expert strategies for handling challenging clients or disbelievers gracefully and effectively.
This digital download offers an unparalleled journey into the world of psychological influence, empowering you with skills that are as fascinating as they are practical. Get ready to transform your understanding of human interaction.
Original Specs
Ian Rowland – Full Facts Book of Cold Reading
This is the only Cold Reading book endorsed by Derren Brown , and the one which provided all the source material for one of Derren's earliest TV appearances. So if you want the real work, this is the book.
So what's all the fuss about?
Cold Reading is the most powerful inter-active psychological technique in the world. It is useful in selling, business negotiations, interviews, presentations and even romance! If you want to influence what another person thinks and feels about you, cold reading is the most effective technique in the world. Cold reading is also often used by people who pretend they give 'psychic' readings, and it enables them to give 'amazingly accurate' readings to complete strangers. Read more about What is cold reading?.
I have given more test conditions demonstrations that cold reading works than anyone else in the world. On a BBC documentary, two women said my readings were "99.9%" and "95%" accurate! See Demonstrations under test conditions. In my demonstrations, I always tell the truth in the end so that no-one is left thinking I'm really psychic.
This is the definitive book on cold reading. It explains everything there is to know about this limitless technique! How can you apparently tell complete strangers about names, dates and events that mean something to them? In business, how can you seemingly get inside the mind of every lead, customer, client, colleague and rival? This book explains all, and is the most authoritative ever written on the subject.
Contents include:
The Setup: how the cold reading process begins before one word of the reading is spoken
The Reading Itself: what to say and how to say it
38 different elements from which any reading can be made
Presentational Points: factors which add to the illusion
The 'Win-Win Game': how psychics are right even when wrong!
Coping with sceptics: how psychics handle 'difficult' clients
PLEASE NOTE: This item is a digital download ,Gimmick not included













