
Magic Video - Cardvertisment by Michel Huot, Luca Volpe, and Alan Wong (Digital Download)
Description & Effect
'Cardvertisment' by Michel Huot, Luca Volpe, and Alan Wong is a groundbreaking 5-10 minute routine designed to captivate audiences in parlor or stage settings. From the ingenious mind behind 'Socks,' 'Priceless,' and 'Nostalgia,' this digital download offers a unique blend of mentalism and magic, leveraging the pervasive influence of advertising. Imagine demonstrating that despite the constant bombardment, some influence is undeniable, leading to a truly astounding revelation that leaves spectators questioning reality.
The Unforgettable Effect
The premise is simple yet profound: spectators make a series of free choices, seemingly influenced by everyday advertising prompts. For instance, they might select 'tea or coffee,' then 'red circle or black square,' and further narrow down choices like card suits or numbers. Each decision feels entirely theirs, with absolutely no forces involved. The truly astonishing climax occurs when a card, which has been in plain sight from the very beginning—perhaps clipped to your lapel, in a clear box, or even inside a balloon—is revealed to be precisely the one they 'chose.' This direct, impossible outcome creates a powerful, unforgettable experience.
Effortless Mastery and Unrivaled Versatility
'Cardvertisment' is crafted for performers who demand impact without complexity. It's incredibly easy to do, with no fumbling, no complex sleights, and absolutely nothing hidden in your pockets—everything happens right in front of your audience. Every single one of the 52 playing cards is a possible outcome, ensuring maximum impact and replay value. Its adaptability is a major selling point; beyond playing cards, you can tailor 'Cardvertisment' to feature client products, symbols, or even beloved superheroes, making it perfect for corporate events, themed shows, or personalized performances. This routine seamlessly fits into mentalism or traditional magic shows, providing a strong, killer stand-up piece.
Exclusive Bonus: H.i.P.S. Switch
As part of this comprehensive digital download, you'll also gain access to Michel Huot's highly acclaimed 'H.i.P.S. Switch.' This fantastic technique allows you to subtly switch a card or billet in full view, adding another invaluable tool to your magical arsenal. Elevate your performances and leave your audiences speechless with 'Cardvertisment'—a routine that's as clever as it is captivating.
Original Specs
From the creator of Socks, Priceless and Nostalgia comes a very solid 5-10-minute routine for stage or parlor.
Here is what happens:
Nowadays, begins the mentalist, advertisement is everywhere. Does it still work? Or not?
Are we still being influenced by it or not really?
Cardvertisement is a nice stand-up or stage bit where you demonstrate that it hopefully, works. You bring attention to one card and one card only (it can be on the table, in a clip, in a balloon, on your breast pocket etc.)
You then show different boards and have one or many members of the audience make some choices (no forces).
- Sir, tea or coffee?
- Tea
- I knew it. Now look at this board, you want the red circle or black square?
- Black square
- Ah so easy. People your age and drinking tea usually go with black square.
Showing another board
- Black means you have the choice between Spades or Clubs. You see that the spades symbol is way bigger than the clubs one. Will you be attracted by the obvious or it is reverse psychology and you will go with clubs? Which one it's going to be?
- Clubs
- Ah you are making this so easy.
Showing another board
- Now, odd or even?
- Odds
- YES!
- Ace, 3, 5,7,9, Jack or king...which one?
- 9
- So black, spades, odds 9 that makes the 9 of spades
The magician takes back the card from the clip that was visible on the table and it is the 9 of Spades
Cardvertisement uses no forces and is very easy to do. All 52 cards are possible. No fumbling. Nothing is in your pockets It is right there in front of your audience.
The card can be in so many places. Use a Kennedy box, a clear box, a clip, a paper-clip, your pocket, a balloon.
Cardvertisement is great for parlor or stage magic. Use it in mentalism or magic shows. It can also be used with other things than playing cards. It could be the different products from your client, symbols, superheroes etc.
In the video instructions download you will also learn Michel Huot's H.i.P.S. Switch, a fantastic way to switch a card or billet in full view!
If you are looking for a killer stand-up routine, you will be delighted with Cardvertisement.













