Behold! Unlock the secrets of influence with Ian Rowland’s “Full Facts Book of Cold Reading”! Endorsed by Derren Brown, master the art of persuasion today!
Product information
Unlock the Secrets of Cold Reading with Ian Rowland’s Definitive Guide
Discover the art and science of cold reading with Ian Rowland’s Full Facts Book of Cold Reading, the only book endorsed by the renowned Derren Brown. This comprehensive guide is the source material behind one of Derren’s earliest TV appearances, making it the ultimate resource for mastering this powerful psychological technique.
Why Cold Reading?
Cold reading is the most effective interactive psychological technique in the world. Whether you’re in sales, business negotiations, interviews, presentations, or even romance, cold reading can help you influence how others perceive you. It’s also the secret behind the ‘amazingly accurate’ readings given by so-called psychics.
Proven Results
Ian Rowland has conducted more test condition demonstrations of cold reading than anyone else in the world. On a BBC documentary, two women rated his readings as “99.9%” and “95%” accurate. Ian always reveals the truth at the end of his demonstrations, ensuring no one is left believing in psychic abilities.
What You’ll Learn
- The Setup: How the cold reading process begins before a single word is spoken.
- The Reading Itself: What to say and how to say it to create a compelling reading.
- 38 Different Elements: The building blocks from which any reading can be constructed.
- Presentational Points: Techniques that enhance the illusion of accuracy.
- The ‘Win-Win Game’: How psychics are right even when they’re wrong.
- Coping with Sceptics: Strategies for handling difficult or skeptical clients.
The Definitive Guide
This book is the most authoritative resource ever written on cold reading. It explains how to seemingly know intimate details about complete strangers and how to get inside the mind of every lead, customer, client, colleague, and rival in business. If you want to master the limitless potential of cold reading, this is the book for you.
This is the only Cold Reading book endorsed by Derren Brown , and the one which provided all the source material for one of Derren’s earliest TV appearances. So if you want the real work, this is the book.
So what’s all the fuss about?
Cold Reading is the most powerful inter-active psychological technique in the world. It is useful in selling, business negotiations, interviews, presentations and even romance! If you want to influence what another person thinks and feels about you, cold reading is the most effective technique in the world. Cold reading is also often used by people who pretend they give ‘psychic’ readings, and it enables them to give ‘amazingly accurate’ readings to complete strangers. Read more about What is cold reading?.
I have given more test conditions demonstrations that cold reading works than anyone else in the world. On a BBC documentary, two women said my readings were “99.9%” and “95%” accurate! See Demonstrations under test conditions. In my demonstrations, I always tell the truth in the end so that no-one is left thinking I’m really psychic.
This is the definitive book on cold reading. It explains everything there is to know about this limitless technique! How can you apparently tell complete strangers about names, dates and events that mean something to them? In business, how can you seemingly get inside the mind of every lead, customer, client, colleague and rival? This book explains all, and is the most authoritative ever written on the subject.
Contents include:
The Setup: how the cold reading process begins before one word of the reading is spoken
The Reading Itself: what to say and how to say it
38 different elements from which any reading can be made
Presentational Points: factors which add to the illusion
The ‘Win-Win Game’: how psychics are right even when wrong!
Coping with sceptics: how psychics handle ‘difficult’ clients
